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Black Belt Startup Curriculum

Free 1-Hour Essentials Course

The free course modules cover essential considerations for planning, marketing, selling, and delivery in your professional services business.

See the full curriculum below.

Module 1

Introduction to the Free Course

(01:12)

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Module 2

Entrepreneurial Mindset: Are You Prepared for Entrepreneurship?

(04:30)

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Module 3

Overview of Consulting and Service Businesses

(03:50)    

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Module 4

Finding and Vetting Your Business Idea

(08:51)

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Module 5

Writing Your Business Plan

(06:53)

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Module 6

Creating Your Personal Financial Runway

(07:54)

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Module 7

Leveraging Your Network

(03:37)

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Module 8

Attending Live Events Networking Events, Part 1

(04:41)

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Module 9

Sales Funnel Overview

(07:11)

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Module 10

Just Sell: Getting to Your First 3 Sales

(03:45)

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Module 11

Project Kickoff and Communication

(05:10)

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Module 12

Full Benefits of Black Belt Startup

(01:29)

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Full Black Belt Startup Curriculum

The full curriculum is available with Black Belt Startup membership.

  Intro to Black Belt Startup

Module 1

Free Introduction to the Free Course

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  Pillar 1: Entrepreneurial Mindset and Personal Considerations

Module 1

Entrepreneurial Mindset: Are You Prepared for Entrepreneurship?

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Module 2

Beginner's Mind in Japanese Philosophy

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Module 3

Calculated Risk

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Module 4

Commit to Ongoing Learning

Coming in January

Module 5

Putting Work/Life Balance on Hold

Coming in December

Module 6

Resilience and Perseverance as an Entrepreneur

Coming in December

Module 7

Creating Your Black Belt Startup Roadmap

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  Pillar 2: Vetting Your Business Idea

Module 1

Overview of Consulting and Service Businesses

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Module 2

Consulting/Service Businesses vs Product Businesses

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Module 3

Mapping Your Skills to Your Offer

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Module 4

Finding and Vetting Your Business Idea

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Module 5

Audience Research

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Module 6

Identifying Your Unique Value Proposition (UVP)

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Module 7

Going Broad vs. Niching Down

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  Pillar 3: Business Planning

Module 1

Side Hustling

Coming in December

Module 2

B2B and B2C Models

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Module 3

Reselling

Coming in January

Module 4

7 Pricing Models

Coming in December

Module 5

Reliable Sectors in Economic Swings

Coming in March

Module 6

Writing Your Business Plan

 

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Module 7

7 Audiences Your Business Plan Needs to Address

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Module 8

Creating Your Personal Financial Runway

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Module 9

Working With Advisors

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  Pillar 4: Partnerships and Legal Protections

Module 1

How to Hire a Business Attorney

Coming in December

Module 2

Forming a Business Entity

Coming in December

Module 3

Partnerships and Equity

Coming in December

Module 4

Intellectual Property for Consulting and Service Businesses

Coming in March

Module 5

Working with Family and Friends

Coming in March

  Pillar 5: Finance and Accounting

Module 1

Early-Stage Cash Flow, P&L, and Budgeting

 

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Module 2

Working with Banks

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Module 3

Getting (or Not Getting) Loans

Coming in January

Module 4

Never Do Your Own Accounting

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Module 5

Hiring a Bookkeeper, Accountant, or Fractional CFO

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Module 6

Basics of Accounting Tech

Coming in January

Module 7

Improving the Billing Cycle

Coming in January

Module 8

Taxes for Small Business

Coming in Janaury

Module 9

Insurance for Small Business

Coming in January

  Pillar 6: Branding and Foundational Technology

Module 1

Naming Your Business

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Module 2

Start With Simple Technology - Put People and Process First

Coming in December

Module 3

Setting Up Branded Email

Coming In Decmeber

Module 4

Your Business Image Matters

Coming in December

Module 5

Logo and Graphic Identity

Coming in December

Module 6

Website Setup

Coming in February

  Pillar 7, Part 1: Marketing

Module 1

Marketing Overview

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Module 2

Sales Pitch

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Module 3

Leveraging Your Network

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Module 4

Attending Live Events Networking Events, Part 1

 

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Module 5

Attending Live Events Networking Events, Part 2

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Module 6

Public Speaking

Coming in March

Module 7

Content Marketing Strategy

Coming in January

Module 8

Creating a Newsletter

Coming in January

    Pillar 7, Part 2: Marketing (Continued)

Module 1

Allocating Your Marketing Budget on Paid Channels

Coming in January

Module 2

Social Network Setup

Coming in Janruary

Module 3

Setting Up Google Ads and Meta Ads

Coming in Janaury

Module 4

AI in Marketing Messaging

Coming in January

Module 5

Creating Your Marketing Performance Dashboard

Coming in March

Module 6

Partner Marketing

Coming in January

Module 7

Individual, Horizontal, and Vertical Referrals

Coming in January

  Pillar 8, Part 1: Sales

Module 1

Sales Overview

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Module 2

Sales Funnel Overview

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Module 3

The Emotion of Sales

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Module 4

The 2-1-2 Sales Approach (2-Hour Response, 1st meeting, 2-Day Followup)

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Module 5

Understanding What the Lead Really Wants

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Module 6

Qualifying Leads

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Module 7

Types of Leads to Run Away From (Without Being Too Picky)

Coming in December

Module 8

Getting to the Decision Makers and Satisfying the Quiet Stakeholders

Coming in December

Module 9

Nailing Your Demos

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    Pillar 8, Part 2: Sales (Continued)

Module 1

Just Sell: Getting to Your First 3 Sales

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Module 2

Working for Free

Coming in March

Module 3

Building Your Rejection Library and Sales Muscle

Coming in October

Module 4

Say Yes, and Then Figure It Out

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Module 5

Contracts and Proposals

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Module 6

Don't Get Used for Contract Requirements

Coming in March

Module 7

Urgency and Persistence in Sales

Coming in December

Module 8

Questions to Ask After Winning or Losing a Deal

Coming in December

Module 9

CRM Systems (Customer Relationship Management)

Coming in December

Module 10

Gathering Testimonials

Coming in February

Module 11

Success Stories and Case Studies

Coming in February

  Pillar 9: Service Delivery

Module 1

Project Kickoff and Communication

 

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Module 2

Timeline, Scope, and Quality

Coming in December

Module 3

Creating Repeatable Delivery Processes

Coming in March

Module 4

Empowering Your Clients Through Consulting, Training, and Support

Coming in December

Module 5

Progress Reports and Issue Resolution

Coming in December

Module 6

Delighting Your First Clients

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Module 7

White Glove: Bringing Fortune 500 Service to SMBs

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Module 8

Client Retention

Coming in December

Module 9

Landing and Expanding

Coming in December

  Pillar 10: Working with Contractors and Hiring

Module 1

Solopreneurship vs. Hiring

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Module 2

Outsourcing vs. Inhousing

Coming in December

Module 3

Hiring Employees

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Module 4

Hiring "A" Players

Coming in February

Module 5

Hiring for Attitude and Aptitude vs. Qualifications

Coming in February

Module 6

Contractor Agreements

Coming in February

Module 7

Company Culture Starts with You

Coming in February

  Next Steps

Module 1

Full Benefits of Black Belt Startup

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ADDITIONAL QUESTIONS?

If you have additional questions about Black Belt Startup, please contact: [email protected]

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